John practices a systematic approach in the development of integrated marketing communications activities. He offers ten years of public school teaching experience and more than 25 years of broad-based marketing communications experience in high tech corporations and marketing agencies. As a marketing manager at Gould Industrial Automation, Sky Computers, and NEC Technologies, he was responsible for trade show and event, participation, collateral development, audiovisual production, press relations activities, cooperative advertising support, and other related activities. At Quantic Communications, he functioned as a communications consultant, creative director, and account planner to ensure the definition, development, and delivery of effective communications solutions for clients. As a principal at Serino Associates, a marketing agency that provided services to high tech manufacturers and their distribution channel partners, John provided consultation, creative direction, and account management services to clients across North America and Europe.

John holds a Bachelors degree in geography from Bridgewater (MA) State College and a Masters in Education degree from Boston University.